Does your website’s page load speed matter to Google?
Though good SEOs have realized speed matters and has been a website ranking factor for years now, Google is finally announcing it as official.
- User Experience…
What does that mean for your website? 80% of users expect your website to load in 2 seconds or less.
- Lost Opportunity…
When users abandon your site quickly, not only have you lost the chance to transact business with that client, but you also negatively increase the “Bounce Rate” statistics for your website.
“Bounce Rate” is yet another ranking factor for your website, so as you lose potential clients, you are also compounding the issue. Google’s Algorithm now works against you in two ways…
- Slow Page Speed Ranking Factor
- High Bounce Rate Factors
That’s now two strikes against your website…
Do you sense your website rankings slipping away? You should be!
If you are not ranking well in the search engines “these factors” may be among the reasons Google has chosen to frown on your site.
There may be a myriad of factors involved in moving a website to the front of search engines. Only a good SEO Audit, Competition Analysis, and Market Research can determine for sure what work needs to be done to your site for you to succeed.
But, make no mistake about it, if your site is missing certain key elements like “Speed” you are losing the search engine race.
So how do you know if your site is up to the challenge, or if your site is getting smoked by the competition, and sandbagged by Google?
Well, Google wants to deliver only the best results with its search engine indexing, so they have provided a tool for you to test your website speed.
Take the test today and see how your site scores. Just enter your web address, and in a few moments, you will know whether your site is safe or if it is being held back by Speed Problems.
Click Here To Test Your Site Today
The speed test tool will also show you a list of recommendations to fix your website’s speed issues… You can go it on your own and attempt to untangle this digital mess, or you can trust a Professional SEO Expert to get the job done right.
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Is Speed Enough…
Is speed enough to push your website higher in the Search Engines? It can be! It depends upon a host of other factors, but yes, if everything else with your site looks good, the difference between higher rankings or even page one or two can come down to simple issues like Speed, Mobile Friendliness, Etc.
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What is Slowing You Down…
Take the speed test at Google today to see if your site needs a tune-up. Then, for a deeper examination of your site’s strengths and weaknesses, and what it takes to succeed, get your complimentary website audit at HP Sangha.